In preparation for the grand opening of their fancy new location, we decided to work together and create a mascot...and it turned out pretty awesome! The following is a peek into the creative process of how “Max” came to be.
Thomas was open for anything, which gave me plenty of room to experiment – in the end, I decided to go with a sleek, Apple-inspired design (with a TOOMASOOBA flair, of course), pulling from different products and UI designs from years’ past to assemble the main elements of our hero.
|Max's head and body were inspired by the iMac G4. His face was inspired by the|
classic "Happy Mac" icon. His hands...um...are kinda mouse-like?
|After discussing and making a few little tweaks, the final design|
was carefully crafted in Adobe Illustrator and is now ready for primetime.
So there you go! It was fun to collaborate on this project and create a character that represents an amazing locally-owned company. Max will be available on shirts and other items from Maccentric in the coming months. Keep an eye out.